Thank you for using webtricity.com and our related applications and services (collectively, the “Website”).

This Privacy Policy applies to your use of the Website. If you do not agree to this Privacy Policy, then do not use the Website.

For clarity, all references to “us” (and similar words such as “we” and “our”) mean Banyan Theory, LLC, a Kansas limited liability company (regardless if they are capitalized), and all references to “you” mean the individual using the Website (regardless if the word is capitalized). “Site” means the website(s) you create within our Website as defined in your Terms of Service.

Information We Collect

Anonymous Data
We may collect (or you may provide to us) information which is not personal in nature and which may not be used to identify you as a specific individual or business (“Anonymous Data”).

Personal Data
As a result of your use of the Website we may collect (or you may provide to us) the following types of information (“Personal Data”):

How We Use Your Information

Anonymous Data
We may use Anonymous Data for any purpose not otherwise prohibited by applicable law, without your consent, without providing notice to you, and without providing compensation to you, including without limitation sharing and selling Anonymous Data to third parties.

Personal Data
We will not share or sell your Personal Data except as otherwise provided in this Privacy Policy.

We may use your Personal Data as follows:

Insurance-Specific Permissions & Restrictions
In addition to the permitted uses above, we may share your Personal Data (including producer codes) with insurance carriers to the extent you indicate that you are affiliated with those insurance carriers using the settings in your Site or your account.

However, unless otherwise approved by you, we will not share any of the following information with any insurance carrier: information regarding the performance of your Site, Site analytics, communications with Site users, or any data about your customers or prospects.

Improvements to the Website
If you share ideas or suggestions with us regarding how to improve or modify the Website, then we may use all of the same without your consent, without providing notice to you, and without providing compensation to you.

Compliance with Legal Process
We may use and/or share your Personal Data as follows: (a) to comply with court orders, valid discovery requests, valid subpoenas, and other appropriate legal mechanisms; (b) to respond to lawful requests by public authorities, including to meet national security or law enforcement requirements; (c) to prosecute and defend a court, arbitration, or similar legal proceeding; (d) with our representatives and advisors, including attorneys and accountants; and/or (e) if we have a good faith belief that disclosure is necessary to enforce this Privacy Policy or our Terms of Service or to investigate or prevent illegal or immoral actions.

Aggregated Data
We may aggregate your Personal Data with information we have about other users, individuals, and business, for the purpose of converting your Personal Data into Anonymous Data. Once converted, we may use that information as provided in this Privacy Policy.

Text Messaging
We may send text messages to your mobile phone for two-factor authentication and other services. We will only send text messages to you if you opt in and provide us with your mobile phone number. You can opt out from receiving text messages at any time by removing your mobile phone number from our system. We will not sell, rent, distribute, or use your mobile phone number for any purpose not listed here without your consent. Message frequency may vary. Message and data rates may apply.

Your Choices Regarding Your Information

Account Settings
Some of the information you provide to us may be changed or deleted by you in your account settings. However, even if you change or delete that information, we may retain previous versions of the information for a reasonable period of time in order to continue providing the Website.

Cookies & Tracking Data
You may restrict our ability to use cookies and certain other types of data files by adjusting the settings on your device or browser.

Deleting Your Data
You may request that we delete your Personal Data from the Website, but we do not have any obligation to honor that request.

Rights Under the European Union’s General Data Protection Regulation (GDPR)
If you are a “Data Subject” under the GDPR, then in addition to the rights outlined elsewhere in this Privacy Policy, you have the rights outlined in this section. If you have questions about any of these rights or if you would like to exercise any of these rights, please contact us at support@webtricity.com. Also, please note that certain portions of the Website will not work for you unless you provide us with your Personal Data.


We will use commercially reasonable efforts to protect your information, especially your personally identifiable information and payment information.

However, since the Internet is not a 100% secure environment, we cannot ensure or warrant the security of any information you transmit to us. Further, it is your responsibility to protect the security of your login information and credentials.

Power to Amend This Privacy Policy

We may amend this Privacy Policy at any time by providing advance notice to you through the Website or through another communication channel. Your continued use after we provide the notice constitutes your consent to the amendment.